Analysis of 'Heartattack' by Trey Songz

I decided to look at this particular music video as I like the song, but also because RnB is a completely different genre to 'You Me At Six' who are an indie rock band. About a quarter of the way into the music video, it cross cuts to the couple in seperate rooms quite frequently. The camera shots used are close up's, showing their emotion. To me, the emotion portrayed by both of them, shows that they are clearly thinking about eachother and what is happening between their relationship, but the location and the editing of scenes, represents that even though they are thinking about eachother, they are far apart which could also portray the distance between them both in their relationship.

Half way through the music video is what caught my eye the most when the male character is stood by himself looking ahead, as if he doesn't want to look back on their relationship. The memory scenes of the couple looking happy are in black and white, which represents that it is a faded relationship. It reminds me of black and white television, which has changed over time to colour television. This links in with the memories of the couple being in black and white, and the male character in colour as it represents that times have changed and everything is different now. Also in the memory scenes, the couple are constantly smiling, representing their feelings towards eachother, it also shows that they are happy. They are nearly always touching or standing very close together portraying that they had a very close relationship which contrasts with the male character standing alone now.

Just before the crash at the end of the music video, a small montage of what the couple have been through is shown. This particularly appealed to me because the song I have chosen is also to do with a break up, and the montage shows how times have changed, just like the lyrics in my song represent how times have changed.

This music video has given me plenty of ideas to help me with a certain part of my music video, the 'memories' part. I quite liked the idea of the colour scheme, black and white, representing that the relationship had faded and ended. I also got some ideas from the couple when they were happy, as I wanted to have a couple in my music video when they were once happy. I will take these ideas I have, try to incorporate and interpret them into my own music video.

Below is the link to this video...
http://www.youtube.com/watch?v=4r3MZNCGzVY